How We Do Business at Leo Payne Honda
What Sets Us Apart from Other Dealerships
Leo Payne Honda is a family-owned Honda dealership located on the border of Ellisville and Ballwin. Formerly West County Honda, Leo Payne Honda was purchased by Lee and Olga Payne in 2024. The owners purchased their first dealership, Planet Honda, in 1996, based in Golden, Colorado. Lee Payne did not fit into the typical mold like most traditional dealership owners. The automotive industry has long faced a reputation for high-pressure sales tactics, with salespeople often prioritizing commissions over customers’ needs. When Lee founded Planet Honda, he set out to focus on honesty and respect towards his employees and customers.
This tradition continues to this day. We have a 5-day/250-mile guarantee, offer extended 24-hour test drives, and feature negotiation-free pricing. Our salaried sales team does not receive commissions, so every customer experiences pressure-free shopping. We call these core values the “Leo Payne Promise.”
Although located in Missouri, Leo Payne Honda is one of four dealerships within the Colorado-based Golden Automotive Group, alongside Planet Honda, Planet Hyundai, and Genesis of Golden. Our company is excited to expand the business into the St. Louis community. Leo Payne Honda shares the same core promises as our Colorado dealerships, while staying fully in tune with the unique needs of the local St. Louis area.
5 Day/250-Mile Money Back Guarantee
Purchasing a vehicle is a huge financial commitment, which is why Leo Payne Honda offers a 5-day, 250-mile money-back guarantee. Offered by the Golden Automotive Group since our founding in 1996, this has remained a cornerstone promise to our customers. After purchasing a car from us, you have up to 5 days or 250 miles (whichever comes first) to change your mind and return the vehicle through a smooth, seamless process.
We value your peace of mind and want you to feel completely secure in your purchase. We honor this policy regardless of how the car was acquired—whether by cash, conventional financing, or a lease, you are free to return the car within the first 5 days or 250 miles.
24 Hour Extended Test Drive
Before you make the decision to buy a car, we feel it is important that you really get a feel for it in real-world conditions. To this end, we offer a 24-hour, extended test drive after signing a simple Borrowed Car Agreement (BCA). You can take the car home overnight to see how it fits into your regular driving routines, daily commutes, and family activities. This extended test drive comes at no cost to the customer and only requires a valid driver’s license and a copy of your current auto insurance card.
Negotiation-Free Pricing
All of our dealerships are proudly negotiation-free. We don’t negotiate on pricing because with us, our listed price is already our best price put forward upfront. Every single customer pays the exact same price for the exact same vehicle.
Shopping at traditional dealerships can often involve hours of exhausting back-and-forth negotiations, bouncing between sales reps and finance managers. Through that legacy process, it can be nearly impossible to discern whether you actually paid a fair price. At Leo Payne Honda, we eliminate the stress and strive to give you a fair, transparent price based directly on current market value.
Salaried Sales Consultants
Our sales employees are salaried and do not receive sales commissions. Because of this, they are never incentivized to mark up prices or pressure you into buying a higher trim level that doesn’t align with your needs or your budget. Our sales team is genuinely on your side, focused solely on helping you find the right vehicle for your lifestyle.
This customer-centric approach allows our sales team to prioritize building long-term relationships rather than forcing a quick transaction. Whether you are purchasing your very first vehicle or upgrading your family car, our goal is to provide a comfortable, transparent shopping experience where you can make an informed decision without feeling pressured.
Service TrueView: Digital Service Transparency
Transparency doesn’t end when you drive off the lot with your vehicle. Our dedicated Service Department offers Service TrueView, a modern maintenance experience where we send custom digital updates straight to your smartphone. This includes clear text descriptions, high-resolution photos, and videos filmed directly by our technicians detailing your service.
During your visit, you will receive a complete Digital Multi-Point Inspection featuring visual proof of your vehicle's condition, clearly categorized into what is good to go, what needs attention soon, and what requires immediate service. You have total control to select and approve exactly what services you want to move forward with right from your device before being charged a single cent.
Service TrueView also makes payment quick and effortless, allowing you to pay for your service online securely from your desktop or mobile device.
Experience the Leo Payne Honda Promise
At the end of the day, your experience is what matters most to us. Our mission at Leo Payne Honda is to break away from traditional auto industry norms and cultivate lasting relationships with our customers built on trust, honesty, transparency, and hassle-free vehicle ownership. Whether you decide to buy a car today or not, we want you to leave our store feeling completely confident in your decision.